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Maria Luiza Souca
Maria Luiza Souca
Babeș-Bolyai University, Faculty of Economics and Business Administration, Department of Marketing
Verified email at econ.ubbcluj.ro
Title
Cited by
Cited by
Year
Accessible Tourism–The Ignored Opportunity
ML Souca
Internationala "Integrarea Europeana - noi provocari" 1 (2), 1154-1157, 2010
86*2010
SERVQUAL-Thirty years of research on service quality with implications for customer satisfaction
ML Souca
The Proceedings of the International Conference "Marketing-from Information …, 2011
712011
Customer dissatisfaction and delight: completely different concepts, or part of a satisfaction continuum?
ML Souca
Management & Marketing 9 (1), 75-90, 2014
462014
Revitalizing Rural Tourism through Creative Tourism: the Role and Importance of the Local Community
ML Souca
Marketing – from Information to Decision Journal 2 (2), 43-50, 2019
142019
Open innovation and online intermediaries: A review of theory and its implications for tourism
T Abbate, ML Souca
The Proceedings of the International Conference" Marketing-from Information …, 2013
92013
SERVQUAL and the Romanian hospitality industry: A study
ML Souca
The Proceedings of the International Conference" Marketing-from Information …, 2012
82012
Content Analysis on Sustainability Dimensions in DMOs’ Social Media Videos Advertising the World’s Most Visited Cities
MF Băcilă, R Ciornea, AM Drule, ML Souca
Sustainability 14 (19), 12333, 2022
52022
Projected Destination Image: A Content Analysis of Promotional Videos for City-level Tourism Destination
AM Drule, MF Băcilă, ML Souca, R Ciornea
Marketing – from Information to Decision Journal 3 (1), 45-57, 2020
32020
Measurement of Customer Satisfaction Applied to the Farm Holiday
M Lanfranchi, C Gianetto, ML Souca
Zeszyty Naukowe Uniwersytetu Szczecińskiego. Finanse, Rynki Finansowe …, 2012
32012
Rural tourism–improving services as an instrument to obtain sustainable economic activity and overcoming the economic crisis
C Giannetto, ML Souca
Moving from the Crisis to Sustainability: Emerging Issues in the …, 2011
32011
Attitude towards Online Product Endorsement Using Digital Celebrities: The Case of Laptops
R Ciornea, ML Souca, MF Băcilă, AM Drule
European Journal of Management and Business Studies 24, 1-20, 2022
22022
University and Sports: How to Improve the CUS Services?
T Abbate, A Alibrandi, ML Souca
Toulon-Verona Conference" Excellence in Services", 1-14, 2015
2*2015
Traveling To Religious Settlement–The Market’S Dynamic And Capacity As Shown By A Study On The Romanian Population
AM ŢÎRCA, C Alexandru, ML Souca, MF BĂCILĂ, R Ciornea
Revista de turism-studii si cercetari in turism, 20-27, 2010
22010
Particularități ale ciclului de viață al destinațiilor turistice rurale
R Cocean, ML Souca
Geographia Napocensis 12 (1), 17-26, 2018
12018
Exploring the shopping mechanism in case of major promotional events
R Ciornea, ML Souca, MF Băcilă, AM Drule
8th International Conference on Management Studies (ICMS-2022), 2022
2022
Perceived Service Quality and Customer Satisfaction in Romanian Rural Pensions: a Pilot Study
M Lanfranchi, C Giannetto, ML Souca
Finanse, Rynki Finansowe, Ubezpieczenia 62 (766), 145-154, 2013
2013
Contribuţii la măsurarea satisfacţiei consumatorilor de servicii hoteliere
ML Souca
Risoprint, 2013
2013
ZESZYTY NAUKOWE UNIWERSYTETU SZCZECIŃSKIEGO NR 689 2012
M LANFRANCHI, C GIANNETTO, ML SOUCA
ZARZĄDZANIE FINANSAMI, 169, 2012
2012
The gap model applied to rural tourism - a theoretical approach
ML Souca, M Lanfranchi, C Giannetto
Rendiconti Del Circolo Matematico Di Palermo, 207-218, 2012
2012
SERVQUAL-Measuring and Evaluating Service Quality and Customer Satisfaction
M Lanfranchi, C Gianetto, ML Souca
Zeszyty Naukowe Uniwersytetu Szczecińskiego. Finanse, Rynki Finansowe …, 2012
2012
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