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Debora V. Thompson
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Feature fatigue: When product capabilities become too much of a good thing
DV Thompson, RW Hamilton, RT Rust
Journal of marketing research 42 (4), 431-442, 2005
9712005
The effects of scarcity on consumer decision journeys
R Hamilton, D Thompson, S Bone, LN Chaplin, V Griskevicius, ...
Journal of the Academy of Marketing Science 47, 532-550, 2019
3252019
Is there a substitute for direct experience? Comparing consumers' preferences after direct and indirect product experiences
RW Hamilton, DV Thompson
Journal of Consumer Research 34 (4), 546-555, 2007
3222007
The effects of information processing mode on consumers' responses to comparative advertising
DV Thompson, RW Hamilton
Journal of Consumer Research 32 (4), 530-540, 2006
3102006
Consumer-generated ads: Does awareness of advertising co-creation help or hurt persuasion?
DV Thompson, P Malaviya
Journal of Marketing 77 (3), 33-47, 2013
3062013
Defeating feature fatigue
RT Rust, DV Thompson, RW Hamilton
Harvard business review 84 (2), 37-47, 2006
2582006
How financial constraints influence consumer behavior: An integrative framework
RW Hamilton, C Mittal, A Shah, DV Thompson, V Griskevicius
Journal of Consumer Psychology 29 (2), 285-305, 2019
1782019
Doing well versus doing good: The differential effect of underdog positioning on moral and competent service providers
A Kirmani, RW Hamilton, DV Thompson, S Lantzy
Journal of Marketing 81 (1), 103-117, 2017
1722017
When mental simulation hinders behavior: The effects of process-oriented thinking on decision difficulty and performance
DV Thompson, RW Hamilton, PK Petrova
Journal of Consumer Research 36 (4), 562-574, 2009
1242009
The social utility of feature creep
DV Thompson, MI Norton
Journal of Marketing Research 48 (3), 555-565, 2011
1232011
The business value of e‐government for small firms
D Viana Thompson, RT Rust, J Rhoda
International Journal of Service Industry Management 16 (4), 385-407, 2005
1072005
When disfluency signals competence: The effect of processing difficulty on perceptions of service agents
DV Thompson, EC Ince
Journal of Marketing Research 50 (2), 228-240, 2013
952013
How does marketing strategy change in a service-based world
RT Rust, DV Thompson
The service-dominant logic of marketing: Dialog, debate, and directions, 381-392, 2006
662006
Outpacing others: When consumers value products based on relative usage frequency
RW Hamilton, RK Ratner, DV Thompson
Journal of Consumer Research 37 (6), 1079-1094, 2011
572011
Consumer substitution decisions: an integrative framework
RW Hamilton, DV Thompson, ZG Arens, SJ Blanchard, G Häubl, ...
Marketing Letters 25, 305-317, 2014
482014
Conflict of interest disclosure as an expertise cue: Differential effects due to automatic versus deliberative processing
S Sah, P Malaviya, D Thompson
Organizational Behavior and Human Decision Processes 147, 127-146, 2018
432018
Effects of lactose and Bio-MOS in dietary application on growth and total coliform bacteria reduction in broiler chicks
VG Stanley, H Chukwu, C Gray, D Thompson
Poultry Science 75 (1), 61, 1996
331996
The effect of childhood socioeconomic status on patience
DV Thompson, RW Hamilton, I Banerji
Organizational Behavior and Human Decision Processes 157, 85-102, 2020
262020
Scarcity of choice: The effects of childhood socioeconomic status on consumers’ responses to substitution
DV Thompson, I Banerji, RW Hamilton
Journal of the Association for Consumer Research 5 (4), 415-426, 2020
142020
When underdog narratives backfire: The effect of perceived market advantage on brand status
N Paharia, DV Thompson
ACR North American Advances, 2014
62014
Il sistema al momento non può eseguire l'operazione. Riprova più tardi.
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