The food quality labels: Awareness and willingness to pay in the context of the Czech Republic Š Velčovská, G Del Chiappa Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 63 (2 …, 2015 | 64 | 2015 |
Marketingové pojetí značky Š Velčovská, M Marhounová VŠB-Technická univerzita Ostrava, 2005 | 45 | 2005 |
Food quality labels and their perception by consumers in the Czech Republic S Velcovska International Journal of Economics and Management Engineering 6 (6), 1046-1052, 2012 | 35 | 2012 |
Certification of cheeses and cheese products origin by EU countries Š Velčovská, T Sadílek British Food Journal 117 (7), 1843-1858, 2015 | 29 | 2015 |
Generation Y’s perception of product origin and its labelling in the context of food quality and safety Š Velčovská Amfiteatru Economic 20 (47), 46-61, 2018 | 21 | 2018 |
Analysis of quality labels included in the European Union quality schemes. Š Velčovská, T Sadílek Czech Journal of Food Sciences 32 (2), 2014 | 21 | 2014 |
The system of the geographical indication–important component of the politics of the consumers' protection in European Union Š Velcovská, T Sadílek Amfiteatru Economic Journal 16 (35), 228-242, 2014 | 21 | 2014 |
Marketingové pojetí výrobku a komunikace. Testování výrobku. 1. vyd. Ostrava: VŠB-TU Ostrava, 2007. 64 s Š VELČOVSKÁ b) internetové zdroje, 0 | 18 | |
Food quality labels; Insights from customers in two selected European countries Š Velčovská, H Janáčková, FR Larsen International Journal of Trade, Economics and Finance 3 (1), 52-58, 2012 | 15 | 2012 |
Generation Y perceptions and expectations of food quality labels in the Czech Republic and Poland S Velcovska, D Hadro Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 66 (1), 2018 | 13 | 2018 |
Product Management Š Velčovská Ostrava: VSB-TU Ostrava 3, 196, 2013 | 13 | 2013 |
The impact of brand on consumer preferences of milk in online purchases: conjoint analysis approach. Š Velčovská, FR Larsen Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 69 (3), 2021 | 12 | 2021 |
The food quality labels: Awareness and willingness to pay in the context of Italy M Pinna, G Del Chiappa, S Velcovska Proceedings from the XII International Conference Marketing Trends, Paris …, 2014 | 12 | 2014 |
Marketingové pojetí výrobku a komunikace: Testování výrobku. Š Velčovská Ostrava: VŠB-TU Ostrava, 2007 | 11 | 2007 |
Food quality labels from the producers’ perspective Značky kvality potravin z pohledu výrobců Š Velčovská Journal of Central European Agriculture 17 (3), 815-834, 2016 | 9 | 2016 |
Consumers’ attitudes towards food quality labels in selected European Union countries Š Velčovská, P Klapilová Krbová Proceedings of the 3rd International Conference on European Integration …, 2016 | 7 | 2016 |
Comparison of European Union quality labels utilization in Visegrad Group countries Š Velčovská, T Sadílek JOURNAL OF CENTRAL EUROPEAN AGRICULTURE 15 (3), 179-197, 2014 | 6 | 2014 |
Marketingové přístupy ke značce M Marhounová, Š Velčovská VYSEKALOVÁ, Jitka. Chování zákazníka: jak odkrýt tajemství" černé skříňky 1, 2003 | 6 | 2003 |
Přednášky z předmětu Produktový management Š VELČOVSKÁ Ostrava: VŠB–TU Ostrava, 2015 | 5 | 2015 |
Evaluation of Key Positions and Employees Management Level in Manufacturing Industry—The Czech Case P Horváthová, Š Velčovská, L Kauerová, FR Larsen Sustainability 12 (1), 242, 2019 | 4 | 2019 |