Establishing a stock exchange in emerging economies: challenge and opportunities E Musonera, V Safari The Journal of International Management Studies 3 (2), 2008 | 35 | 2008 |
Country risk factors: An empirical study of FDI determinants in SSA E Musonera Journal of International Management Studies, 2008 | 25 | 2008 |
FDI fitness in Sub-Saharan Africa-the case of Eastern African community (EAC) E Musonera, IB Nyamulinda, GE Karuranga Journal of International Business Research and Practice 4, 1, 2010 | 24 | 2010 |
An examination of factors that affect pricing decisions for export markets E Musonera, U Ndagijimana The Journal of Global Business Management 4, 189-198, 2008 | 19 | 2008 |
Analysis of Marketing Strategies in the Social Media: Facebook Case Analysis. E Musonera, JM Weber Journal of Marketing Development & Competitiveness 12 (1), 2018 | 15 | 2018 |
Assessment of marketing strategies for ecotourism promotion: A case of RDB/tourism and conservation in Rwanda M Ndahimana, E Musonera, M Weber Journal of Marketing Development and Competitiveness 7 (2), 37-56, 2013 | 14 | 2013 |
Electric car brand positioning in the automotive industry: recommendations for sustainable and innovative marketing strategies E Musonera, C Cagle Journal of Strategic Innovation and Sustainability 14 (1), 2019 | 11 | 2019 |
A theoretical model to optimize foreign direct investment inflows: World class manufacturing best practices and spillover effects in value added activities E Musonera Wayne State University, 2005 | 8 | 2005 |
Strategic marketing case analysis: Starbucks E Musonera Journal of Business and Social Science Review 2 (11), 12-22, 2021 | 7 | 2021 |
The impact of foreign direct investment on financial performance: results from the mergers and acquisitions (M&A) experience of Canadian firms from 1999 to 2005 GE Karuranga, F Asti, E Musonera, M Mohiuddin International Review of Business Research Papers 7 (4), 2011 | 7 | 2011 |
Determinants of rural out-shopping behavior in developing countries: A case of grocery shopping in the Republic of Rwanda E Musonera, IB Nyamulinda, G Palanisamy The Journal of International Business Research and Practice 3, 51-63, 2009 | 7 | 2009 |
Modeling FDI Attraction-An Optimization Model E Musonera, A Yaprak, L Monplaisir Journal of International Business Research and Practice 3, 15, 2009 | 7 | 2009 |
Analysis of global marketing strategies in distilled spirits industry: Absolut vodka E Musonera, D Hemley The Journal of Global Business Management 4, 76-84, 2008 | 7 | 2008 |
International trade: An explanation of today’s foreign direct investment into emerging economies E Musonera Journal of Global Business Management 4 (2), 214-220, 2008 | 5 | 2008 |
Foreign Direct Investment (FDI) Spillovers in Sub-Sharan Africa E Musonera Journal of Global Business Management 3 (2), 80-89, 2007 | 4 | 2007 |
Marketing Strategies in the Telecommunication Industry and Network Services: A Case Analysis of Wireless Carrier T-Mobile E Musonera Journal of Marketing Perspectives 1, 18-37, 2019 | 2 | 2019 |
Institution fitness, investment and economic growth in Rwanda E Musonera, E Karuranga, BI Nyamulinda The Journal of International Business Research and Practice (JIBRP) Volume 8 …, 2014 | 2 | 2014 |
Impact of Electronic Tax Registers on Value Added Tax Compliance K Naibei, EM Siringi, E Musonera International Journal of Arts and Commerce 1 (6), 174-185, 2012 | 2 | 2012 |
Investigating the level of'opportunity to see': A case of advertisements on the roadside light emitting diode video screens E Musonera, IB Nyamulinda, GÉ Karuranga Innovative marketing 7 (2), 48-59, 2011 | 2 | 2011 |
Merger of Burger King and Tim Hortons: analysis of marketing strategies in the quick service restaurants E Musonera International Journal of Strategic Business Alliances 6 (4), 267-283, 2019 | 1 | 2019 |