Francesca Serravalle
Francesca Serravalle
Department of Management, University of Turin, Italy
Email verificata su unito.it
Titolo
Citata da
Citata da
Anno
Augmented reality in the tourism industry: A multi-stakeholder analysis of museums
F Serravalle, A Ferraris, D Vrontis, A Thrassou, M Christofi
Tourism Management Perspectives 32, 100549, 2019
462019
Value co-creation in the beverage and food industry
G Tardivo, A Thrassou, M Viassone, F Serravalle
British Food Journal, 2017
382017
The shift towards a digital business model: A strategic decision for the female entrepreneur
V Scuotto, F Serravalle, A Murray, M Viassone
Women entrepreneurs and strategic decision making in the global economy, 120-143, 2019
192019
Mobile augmented reality as an internationalization tool in the “Made In Italy” food and beverage industry
L Penco, F Serravalle, G Profumo, M Viassone
Journal of Management and Governance, 1-31, 2020
62020
SuStainable Development in touriSm: a StakeholDer analySiS of the langhe region
D Vrontis, M Christofi, E Giacosa, F Serravalle
Journal of Hospitality & Tourism Research, 1096348020982353, 2021
52021
Neuromarketing in customer behaviour—customers’ diencephalic and Mid-Brain implications in purchase dynamics
L Barbasso, G Tardivo, M Viassone, F Serravalle
Innovation and Capacity Building, 11-29, 2018
42018
Managing technological innovation in the sports industry: a challenge for retail management
D Vrontis, M Viassone, F Serravalle, M Christofi
Competitiveness Review: An International Business Journal, 2019
22019
Can Artificial Intelligent Systems be Creative? A Preliminary Study in the New Product Development Process for New Drinks
F Serravalle, E Pantano
Creativity and Marketing: The Fuel for Success, 2021
2021
Reinventing your business: come le nuove tecnologie impattano sui modelli di business tradizionali
F Serravalle
Giappichelli, 2021
2021
The dark side of retailers regarding digital growth strategies: an exploratory study on augmented reality perception
F Serravalle, M Viassone, R Vanheems
Sinergie Italian Journal of Management 38 (3), 71-88, 2020
2020
Augment your vision! Come rimodellare i confini della vendita al dettaglio attraverso l'introduzione della realtà aumentata.
F Serravalle
ISEDI, 2020
2020
Valutare il potenziale internazionale dell'impresa
F Serravalle, S Valdemarin
EGEA, 2020
2020
Augmented reality in retail: an analysis of this immersive technology through consumers’ and retailer’s perception
F Serravalle
2020
Luci ed ombre dello smart working: una visione olistica di un’impresa italiana
G Tardivo, F Serravalle, G Santoro
Nuova Cultura, 2019
2019
Consumers’ perception of Augmented Reality: An application to the “Made in Italy” brand
F Serravalle, V Régine, M Viassone
2019
Towards the digital business model: A holistic overview from an SME
V Scuotto, F Serravalle, A Murray, M Viassone
Sinergie-SIMA 2018, 109-120, 2018
2018
THE BUSINESS ARMONICO™: A NEW MODEL TO GO OVER THE BALANCED SCORECARD
C Benedetto, F Serravalle, M Viassone
Il sistema al momento non può eseguire l'operazione. Riprova più tardi.
Articoli 1–17