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Michael Lwin
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Effective advertising appeals for websites of small boutique hotels
M Lwin, I Phau
Journal of Research in interactive Marketing 7 (1), 18-32, 2013
1012013
Engaging in digital piracy of movies: a theory of planned behaviour approach
I Phau, A Lim, J Liang, M Lwin
Internet Research 24 (2), 246-266, 2014
962014
Moderating role of religious beliefs on attitudes towards charities and motivation to donate
M Teah, M Lwin, I Cheah
Asia Pacific Journal of Marketing and Logistics 26 (5), 738-760, 2014
932014
An exploratory study of existential guilt appeals in charitable advertisements
M Lwin, I Phau
Journal of Marketing Management 30 (13-14), 1467-1485, 2014
692014
Conceptualising luxury brand attachment: scale development and validation
AS Shimul, I Phau, M Lwin
Journal of Brand Management 26, 675-690, 2019
682019
The role of religious leaders on digital piracy attitude and intention
R Casidy, I Phau, M Lwin
Journal of Retailing and Consumer Services 32, 244-252, 2016
612016
Examining the moderating role of rational-versus emotional-focused websites: The case of boutique hotels
M Lwin, I Phau, YA Huang, A Lim
Journal of Vacation Marketing 20 (2), 95-109, 2014
592014
Anticipated consumer guilt: An investigation into its antecedents and consequences for fair-trade consumption
J Lindenmeier, M Lwin, H Andersch, I Phau, AK Seemann
Journal of Macromarketing 37 (4), 444-459, 2017
442017
Pirating Pirates of the Caribbean: The curse of cyberspace
I Phau, M Teah, M Lwin
Journal of Marketing Management 30 (3-4), 312-333, 2014
382014
Charitable donations: empirical evidence from Brunei
M Lwin, I Phau, A Lim
Asia-Pacific Journal of Business Administration 5 (3), 215-233, 2013
382013
Religiosity and digital piracy: An empirical examination
R Casidy, I Phau, M Lwin
Services Marketing Quarterly 37 (1), 1-13, 2016
352016
An investigation of the characteristics of Australian charitable donors
M Lwin, I Phau, A Lim
Journal of Nonprofit & Public Sector Marketing 26 (4), 372-389, 2014
312014
Investigating the role of religiosity as a deterrent against digital piracy
R Casidy, M Lwin, I Phau
Marketing Intelligence & Planning 35 (1), 62-80, 2017
262017
Personality attributes of botanic parks and their effects on visitor attitude and behavioural intentions
VA Quintal, M Lwin, I Phau, S Lee
Journal of Vacation Marketing 25 (2), 176-192, 2019
182019
Characteristics of charitable donors in Australia
M Lwin, I Phau
Recent Advances in Retailing and Services Science conference proceedings, 2010
112010
Exploring existential guilt appeals in the context of charitable advertisements
M Lwin, I Phau
Proceedings of Australian and New Zealand Marketing Academy conference 2008, 2008
102008
The role of guilt appeals on donation behavior
M Lwin, I Phau
Advances in global management development, 299-303, 2011
92011
Festival personality and how it influences visitor attitude and intention
V Quintal, M Lwin, I Phau, A Sood
Event Management 24 (6), 665-684, 2020
72020
Facilitating conditions and social factors as predictors of attitudes and intentions to illegally download
I Phau, M Teah, M Lwin
Australian and New Zealand marketing academy conference proceedings, 1-8, 2009
72009
The effectiveness of robot-enacted messages to reduce the consumption of high-sugar energy drinks
I Kharub, M Lwin, A Khan, O Mubin, S Shahid
Informatics 9 (2), 49, 2022
42022
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