| Impact of industry competitive intensity on brand performance: mediating role of market orientation and organizational learning M Talari, M Khoshroo Journal of Research in Marketing and Entrepreneurship 24 (2), 270-291, 2023 | 8 | 2023 |
| Scientific mapping of digital transformation strategy research studies in the Industry 4.0: a bibliometric analysis M Khoshroo, M Talari Nankai Business Review International 14 (1), 3-34, 2023 | 6 | 2023 |
| Identifying Customer Journey Opportunities in 5A Model in Tourism Industry M Ghaffari, E Soltanifar, F Ranjbar motlagh, M khoshroo Human Information Interaction 7 (4), 74 -89, 2021 | 2 | 2021 |
| Studying the Antecedents and Consequences of Mashhad Tourism Destination Brand Love M Ghaffari, B Harati, M Khoshroo, A Abbasi Human Geography Research 55 (1), 109-126, 2023 | | 2023 |
| Provide a Comprehensive and Ambidextrous Model for the Typology of Response Strategies to Organizational Crises M Talari, M khoshroo Public Administration Perspective (PAP) 13 (4), 161-185, 2022 | | 2022 |
| Analyzing the Global Trend of Marketing 4.0 Researches: A Mixed-methods Approach M Talari, M Khoshroo New Marketing Research Journal 12 (2), 161-188, 2022 | | 2022 |
| Developing a Framework for Measuring Perceived Original Research Quality of Tehran based on the Perspectives of Foreign Tourists M Ghaffari, SA Kiayi, A Abbasi, M Khoshroo Quarterly Journal of Urban and Regional Development Planning 6 (19), 2022 | | 2022 |
| Presenting a Model of Strategic, Contingent and Fast Responses to Crisis Using a Meta‐Synthesis Approach M Talari, M Khoshroo Journal of Business Management Perspective 20 (48), 114-141, 2021 | | 2021 |
| Identify and Prioritize Tourism Brand Co-creation Opportunities M Ghaffari, M Soltani, AA Shahraky, M Khoshroo business managment perspective 19 (4477001448), 98-119, 2021 | | 2021 |
Mohammad TalariAssistant Profesor of strategic management, Hazrat-e Masoumeh UniversityEmail verificata su modares.ac.ir
