Conceptualising customer‐to‐customer value co‐creation in tourism I Rihova, D Buhalis, M Moital, MB Gouthro International Journal of Tourism Research 17 (4), 356-363, 2015 | 457 | 2015 |
Customer-to-customer co-creation practices in tourism: Lessons from Customer-Dominant logic I Rihova, D Buhalis, MB Gouthro, M Moital Tourism Management 67, 362-375, 2018 | 312 | 2018 |
Social layers of customer-to-customer value co-creation I Rihova, D Buhalis, M Moital, M Beth Gouthro Journal of Service Management 24 (5), 553-566, 2013 | 259 | 2013 |
Doing events research: From theory to practice D Fox, MB Gouthro, Y Morakabati, J Brackstone Routledge, 2014 | 86 | 2014 |
Pilgrimage in Heritage Tourism: Finding meaning and identity in the industrial past MB Gouthro, C Palmer Mining heritage and tourism: A global synthesis, 33-43, 2010 | 30 | 2010 |
Social constructions of value: marketing considerations for the context of event and festival visitation I Rihova, D Buhalis, M Moital, MB Gouthro Ideological, Social and Cultural Aspects of Events, 74-85, 2014 | 29 | 2014 |
Qualitative method research and the “tourism experience”: A methodological perspective applied in a heritage setting MB Gouthro Tourist experience: Contemporary perspectives, 201-214, 2011 | 16 | 2011 |
Examining the contribution of emotions to festival satisfaction using logistic regression M Moital, C Jackson, M Gouthro Australian Centre for Event Management International Event Management …, 2009 | 12 | 2009 |
Runners’ engagement and social support practices: exploring the uses and role of online activities R Littlejohns, MB Gouthro, J Dickinson Sport in Society, 1-20, 2019 | 10 | 2019 |
Methodological approaches to festival research MB Gouthro, D Fox The Routledge Handbook of Festivals, 12-21, 2018 | 10 | 2018 |
Customer-to-customer Value Co-creation Practices as a Basis for Segmentation I Rihova, D Buhalis, M Moital, MB Gouthro Proceedings of AMA SERVSIG 2014 Conference: Services Marketing in the New …, 2014 | 6 | 2014 |
Consuming heritage, experiencing identity: Finding meaning through interpretations of industrial heritage tourism MB Gouthro University of Brighton, 2009 | 6 | 2009 |
Creative approaches to learning. D Sadd, J Hecquet, LS Marques, M Robertson, MB Gouthro, C Jackson Bournemouth University, Fern Barrow, Poole, Dorset, BH12 5BB, UK, 2015 | | 2015 |
4 Pilgrimage in heritage tourism MB Gouthro, C Palmer Mining Heritage and Tourism: A Global Synthesis, 33, 2010 | | 2010 |