| The mix of qualitative and quantitative research in major marketing journals, 1993‐2002 D Hanson, M Grimmer European journal of marketing 41 (1/2), 58-70, 2007 | 416 | 2007 |
| Company environmental performance and consumer purchase intentions M Grimmer, T Bingham Journal of business research 66 (10), 1945-1953, 2013 | 379 | 2013 |
| Violation of the psychological contract: The mediating effect of relational versus transactional beliefs M Grimmer, M Oddy Australian Journal of Management 32 (1), 153-174, 2007 | 259 | 2007 |
| Green marketing messages and consumers' purchase intentions: Promoting personal versus environmental benefits M Grimmer, M Woolley Journal of Marketing Communications 20 (4), 231-250, 2014 | 235 | 2014 |
| With the Best of Intentions: A Large Sample Test of the Intention‐Behaviour Gap in Pro‐environmental Consumer Behaviour M Grimmer, MP Miles International Journal of Consumer Studies 41 (1), 2-10, 2017 | 196 | 2017 |
| The effect of purchase situation on realized pro-environmental consumer behavior M Grimmer, AP Kilburn, MP Miles Journal of Business Research 69 (5), 1582-1586, 2016 | 164 | 2016 |
| Consumer engagement on social media: Evidence from small retailers E Devereux, L Grimmer, M Grimmer Journal of Consumer Behaviour 19 (2), 151-159, 2020 | 111 | 2020 |
| The Impact of Resources and Strategic Orientation on Small Retail Firm Performance L Grimmer, MP Miles, J Byrom, M Grimmer Journal of Small Business Management, 2017 | 111 | 2017 |
| Britons in Anglo-Saxon England PN Higham, A Woolf, C Hills, C Lewis, D Tyler, DE Thornton, D Probert, ... Boydell and Brewer, 2007 | 92 | 2007 |
| Examining the role of consumer hope in explaining the impact of perceived brand value on customer–brand relationship outcomes in an online retailing environment SM Fazal-e-Hasan, H Ahmadi, G Mortimer, M Grimmer, L Kelly Journal of Retailing and Consumer Services 41, 101-111, 2018 | 89 | 2018 |
| The interrelationship between temporal and environmental orientation and pro‐environmental consumer behaviour MJ Polonsky, A Vocino, M Grimmer, MP Miles International journal of consumer studies 38 (6), 612-619, 2014 | 82 | 2014 |
| An eye on your work: How empowerment affects the relationship between electronic surveillance and counterproductive work behaviours AJ Martin, JM Wellen, MR Grimmer The International Journal of Human Resource Management 27 (21), 2635-2651, 2016 | 81 | 2016 |
| Explaining the impact of consumer religiosity, perceived risk and moral potency on purchase intentions G Mortimer, SM Fazal-e-Hasan, M Grimmer, L Grimmer Journal of Retailing and Consumer Services 55, 102115, 2020 | 75 | 2020 |
| Collaborative marketing in a premium wine region: the role of horizontal networks GK Lewis, J Byrom, M Grimmer International Journal of Wine Business Research 27 (3), 203-219, 2015 | 61 | 2015 |
| The structure of paranormal beliefs among Australian psychology students MR Grimmer, KD White The Journal of psychology 124 (4), 357-370, 1990 | 60 | 1990 |
| The more things change the more they stay the same: A replicated study of small retail firm resources L Grimmer, M Grimmer, G Mortimer Journal of Retailing and Consumer Services 44, 54-63, 2018 | 59 | 2018 |
| Research into the psychological contract: Two Australian perspectives W O'Donohue, R Donohue, M Grimmer Human Resource Development International 10 (3), 301-318, 2007 | 49 | 2007 |
| A research note on the effect of entrepreneurial orientation on small retailer performance: a resource-advantage perspective L Grimmer, MP Miles, M Grimmer International Entrepreneurship and Management Journal 11, 409-424, 2015 | 45 | 2015 |
| An exploratory study of the perceptions of AACSB International’s 2013 Accreditation Standards MP Miles, GMC Franklin, M Grimmer, KC Heriot Journal of International Education in Business 8 (1), 2-17, 2015 | 44 | 2015 |
| Nonconventional beliefs among Australian science and nonscience students MR Grimmer, KD White The Journal of psychology 126 (5), 521-528, 1992 | 38 | 1992 |
Louise GrimmerSenior Lecturer in Marketing | University of TasmaniaEmail verificata su utas.edu.au
