Eating with a purpose: Consumer response to functional food health claims in conflicting versus complementary information environments RW Naylor, CM Droms, KL Haws Journal of Public Policy & Marketing 28 (2), 221-233, 2009 | 199 | 2009 |
Gender effects on perceptions of individual and corporate social responsibility C Droms Hatch, SA Stephen Journal of Applied Business and Economics 17 (3), 63, 2015 | 80 | 2015 |
The effectiveness of social responsibility courses in higher education C Droms Hatch, SA Stephen Journal of Learning in Higher Education 11 (2), 15, 2015 | 22 | 2015 |
The impact of attitudinal ambivalence on weight loss decisions: Consequences and mitigating factors M Bui, CM Droms, G Craciun Journal of Consumer Behaviour 13 (4), 303-315, 2014 | 21 | 2014 |
When I Go Out to Eat I Want to Enjoy Myself: An Investigation into Consumers' Use of Nutrition Information. C Droms Advances in Consumer Research 33 (1), 2006 | 21 | 2006 |
Effects of market returns and market volatility on investor risk tolerance CD Hatch, K Carlson, WG Droms Journal of Financial Services Marketing 23, 77-90, 2018 | 12 | 2018 |
Examining the use of nutrition information on restaurant menus CM Droms Hatch Journal of Food Products Marketing 22 (1), 118-135, 2016 | 12 | 2016 |
Pomegranate Juice Can Do That: Navigating the Jurisdictional Landscape of Food Health Claim Regulation in a Post-POM Wonderful World HG Buttrick, CD Hatch Ind. L. Rev. 49, 267, 2015 | 11 | 2015 |
A question of culture: The impact of college major and personality on pursuits of different types of company culture KE Carroll | 7 | 2015 |
Consumer Transformations: A Hero's Journey. A Fowler III, C Droms Advances in Consumer Research 37, 2010 | 5 | 2010 |
The impact of qualified health claims on advertising evaluations: The cases of POM wonderful and minute maid CD Hatch, H Buttrick Journal of consumer policy 42, 285-301, 2019 | 3 | 2019 |
The Chinese health care system: An analysis of the current and emerging health care needs KK Giuliano, CM Droms Journal of Medical Marketing 12 (2), 123-136, 2012 | 3 | 2012 |
Take it back: the impact of dynamic consumer goals in return and exchange interactions CM Droms Services Marketing Quarterly 34 (1), 67-85, 2013 | 2 | 2013 |
An investigation into consumers' repeated attempts at behavior change CM Droms University of South Carolina, 2009 | 2 | 2009 |
The stakeholder approach: a new perspective on developing and marketing clinical trials CM Droms, M Ferguson, K Giuliano Health Marketing Quarterly 31 (1), 1-12, 2014 | 1 | 2014 |
A question of food intake: The impact of living arrangement and meal factors on total daily caloric intake KE Sorenson, J Rice, C Droms Hatch Health Marketing Quarterly 37 (2), 124-137, 2020 | | 2020 |
CPA Firms’ Hiring Preferences and the 150-Hour Requirement AB Caster, W Causseaux, C Droms The BRC Academy Journal of Education 4 (1), 41-56, 2014 | | 2014 |
Take It Back: Dynamic Consumer Goals in Retail Customer Service Transactions C Droms Services Marketing Quarterly 34 (1), 67, 2013 | | 2013 |
An Examination of the Effects of Market Returns and Market Volatility on Investor Risk Tolerance and Investment Allocation Decisions CM Droms, K Carlson, WG Droms ACR North American Advances, 2012 | | 2012 |
HOW MUCH RISK CAN YOU HANDLE? THE DEVELOPMENT OF A NEW RISK TOLERANCE QUESTIONNAIRE CM Droms, WG Droms Marketing and Public Policy, 173, 2010 | | 2010 |