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Roberta Bocconcelli
Roberta Bocconcelli
Associate Professor, University of Urbino
Email verificata su uniurb.it
Titolo
Citata da
Citata da
Anno
SMEs and marketing: a systematic literature review
R Bocconcelli, M Cioppi, F Fortezza, B Francioni, A Pagano, E Savelli, ...
International Journal of Management Reviews 20 (2), 227-254, 2018
2532018
Social media as a resource in SMEs’ sales process
R Bocconcelli, M Cioppi, A Pagano
Journal of Business & Industrial Marketing 32 (5), 693-709, 2017
2342017
Is local sourcing out of fashion in the globalization era? Evidence from Italian mechanical industry
A Tunisini, R Bocconcelli, A Pagano
Industrial Marketing Management 40 (6), 1012-1023, 2011
632011
Reconfiguring supplier relationships between local and global: History matters
A Tunisini, R Bocconcelli
Industrial Marketing Management 38 (6), 671-678, 2009
562009
The quantitative journey in a qualitative landscape: developing a data collection model and a quantitative methodology in business network studies
E Baraldi, R Bocconcelli
Management Decision 39 (7), 564-577, 2001
472001
A business network perspective on unconventional entrepreneurship: A case from the cultural sector
A Pagano, F Petrucci, R Bocconcelli
Journal of Business Research 92, 455-464, 2018
462018
Resource interaction and resource integration: Similarities, differences, reflections
R Bocconcelli, P Carlborg, D Harrison, N Hasche, K Hedvall, L Huang
Industrial Marketing Management 91, 385-396, 2020
452020
Toward a multilevel perspective on digital servitization
B Struyf, S Galvani, P Matthyssens, R Bocconcelli
International Journal of Operations & Production Management 41 (5), 668-693, 2021
442021
Interacting with large customers: Resource development in small b2b suppliers
R Bocconcelli, F Murmura, A Pagano
Industrial Marketing Management 70, 101-112, 2018
402018
External interaction as a means of making changes in a company: The role of purchasing in a major turnaround for Ducati
R Bocconcelli, H Håkansson
The IMP journal 2 (2), 25-37, 2008
402008
Aligning marketing and purchasing for new value creation
P Matthyssens, R Bocconcelli, A Pagano, L Quintens
Industrial Marketing Management 52, 60-73, 2016
392016
The dissemination mechanisms of Industry 4.0 knowledge in traditional industrial districts: evidence from Italy
A Pagano, E Carloni, S Galvani, R Bocconcelli
Competitiveness Review: An International Business Journal 31 (1), 27-53, 2021
362021
Network relationships and corporate acquisitions outcomes
R Bocconcelli, I Snehota, A Tunisini
The IMP Journal 1 (2), 1-55, 2006
332006
Resource interaction: Key concepts, relations and representations
F Prenkert, K Hedvall, N Hasche, JE Frick, MH Abrahamsen, ...
Industrial Marketing Management 105, 48-59, 2022
202022
“Made in Italy”: The Italian contribution to the development of business marketing discipline and practices
R Bocconcelli, R Grandinetti, A Tunisini
Journal of Business-to-Business Marketing 22 (3), 161-196, 2015
202015
Resource Interaction in Furniture Networks
E Baraldi, R Bocconcelli, A Söderlund
Relating Design, Distribution and IT, Nordiske Organisasjonsstudier 3 (4), 2001, 2001
202001
La costellazione del mobile nel Pesarese. Un'analisi interpretativa.
R Bocconcelli, A Tunisini
Piccola Impresa, 83-112, 2001
192001
Intra-and inter-organizational tensions of a digital servitization strategy. Evidence from the mechatronic sector in Italy
S Galvani, R Bocconcelli
Journal of Business & Industrial Marketing 37 (13), 1-18, 2022
172022
Medie imprese in sviluppo: gli assetti relazionali nei processi di integrazione post-acquisitiva
A Tunisini, R Bocconcelli
Piccola Impresa/Small Business, 2013
132013
Serial crowdfunding in start-up development: a business network view
F Fortezza, A Pagano, R Bocconcelli
Journal of Business & Industrial Marketing 36 (13), 250-262, 2021
122021
Il sistema al momento non può eseguire l'operazione. Riprova più tardi.
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