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Stephen C Nettelhorst
Stephen C Nettelhorst
Associate Professor of Psychology, Woodbury University
Email verificata su woodbury.edu - Home page
Titolo
Citata da
Citata da
Anno
The effect of advertisement choice on attention
SC Nettelhorst, LA Brannon
Computers in Human Behavior 28 (2), 683-687, 2012
312012
Online viewers’ choices over advertisement number and duration
S Nettelhorst, L Brannon, A Rose, W Whitaker
Journal of Research in Interactive Marketing 14 (2), 215-238, 2020
262020
The effect of advertisement choice, sex, and need for cognition on attention
SC Nettelhorst, LA Brannon
Computers in Human Behavior 28 (4), 1315-1320, 2012
202012
Be careful what you wish for: The impact of advertisement choice on viewers’ expectations
SC Nettelhorst, WK Jeter, LA Brannon
Computers in Human Behavior 41, 313-318, 2014
172014
Examining the impact of consumer feedback on internet product evaluation: Comparing base-rate and case history information
SC Nettelhorst, LA Brannon, WT Hill
Computers in Human Behavior 29 (4), 1290-1294, 2013
162013
Can there be too much of a good thing? The effect of option number on cognitive effort toward online advertisements
SC Nettelhorst, WK Jeter, LA Brannon, A Entringer
Computers in Human Behavior 75, 320-328, 2017
52017
The effects of advertisement variation and need for cognition on attitudes toward products
SC Nettelhorst, RJ Youmans
The New School Psychology Bulletin 9 (2), 68-73, 2012
52012
Change my mind: The impact of online client ratings and reviews on perceptions of therapists
SC Nettelhorst, EG Chin, LR Krome, DAJ Reynolds Jr
Journal of Consumer Health on the Internet 23 (3), 227-248, 2019
32019
The effects of actor attractiveness and advertisement choice on mechanical avoidance behaviors
SC Nettelhorst
Kansas State University, 2013
22013
How did it go? A comparison of experience and outcome-focused online reviews on treatment expectations
SC Nettelhorst, EG Chin, LR Krome, DAJ Reynolds Jr
Journal of Consumer Health on the Internet 26 (1), 23-47, 2022
12022
The effects of advertisement variation and need for cognition on product attitudes over time
S Nettelhorst, RJ Youmans
2012
The effects of advertisement variation and need for cognition on attitude change over time
SC Nettelhorst
2009
RESEARCH QUESTION Are the effects of presentation order and need for cognition on attitudes toward persuasive messages moderated by the strength of the messages?
SC Nettelhorst, LA Brannon
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