‘Meet Me Halfway’: The Costs and Benefits of Bargaining X Zhang, P Manchanda, J Chu Marketing Science 40 (6), 1081 - 1105, 2021 | 30 | 2021 |
Brighter Prospects? Assessing the Franchise Advantage Using Census Data F Lafontaine, M Zapletal, X Zhang Journal of Economics & Management Strategy 28 (2), 175-197, 2019 | 19 | 2019 |
The Value of Platform Endorsement M Bairathi, X Zhang, A Lambrecht Available at SSRN 4144605, 2022 | 10 | 2022 |
TV Advertising and Online Sales: A Case Study of Intertemporal Substitution Effects for an Online Travel Platform A Lambrecht, CE Tucker, X Zhang Journal of Marketing Research (forthcoming), 2022 | 4* | 2022 |
Online Healthcare Platform Evolution: The Interplay of Bargaining and Network Effects X Zhang, J Chu, P Manchanda Available at SSRN 3965007, 2021 | 4 | 2021 |
Seller Experience and Transaction Prices on a Blockchain-Enabled Marketplace C Liu, X Zhang, A Lambrecht Available at SSRN 4736884, 2024 | | 2024 |
Information Disclosure via Platform Endorsement in Online Healthcare J Zhan, X Zhang, H Fu Available at SSRN 4726380, 2024 | | 2024 |
Gender Disparity in Online Reputation: Evidence from an Online Freelance Platform M Bairathi, A Lambrecht, X Zhang Available at SSRN 4635329, 2023 | | 2023 |