| Multichannel integration quality: A systematic review and agenda for future research TMT Hossain, S Akter, U Kattiyapornpong, YK Dwivedi Journal of Retailing and Consumer Services 49, 154-163, 2019 | 24 | 2019 |
| The impact of integration quality on customer equity in data driven omnichannel services marketing TMT Hossain, S Akter, U Kattiyapornpong, SF Wamba Procedia Computer Science 121, 784-790, 2017 | 12 | 2017 |
| Reconceptualizing Integration Quality Dynamics for Omnichannel Marketing TMT Hossain, S Akter, U Kattiyapornpong, Y Dwivedi Industrial Marketing Management, 2020 | 10 | 2020 |
| Does service quality perception in omnichannel retailing matter? A systematic review and agenda for future research S Akter, MI Hossain, S Lu, S Aditya, TMT Hossain, U Kattiyapornpong Exploring Omnichannel Retailing, 71-97, 2019 | 10 | 2019 |
| Innovative Mobile Marketing Strategies for Tourism Sector using Segmentation for Targeted and Effective Marketing Programs T Hossain, MS Amin Proceedings of the International Conference on Business Management …, 2015 | 5 | 2015 |
| An Exploratory Analysis of Factors Affecting the Effectiveness of SMS Advertising among young Bangladeshi Consumers TMT Hossain, VS Bahar World 5 (2), 2015 | 1 | 2015 |
| Theory and Practice Gap of Using SMS Advertising: A Qualitative Analysis of the Urban Youth in Bangladesh and Their Perception towards Mobile Marketing Messages. TMT Hossain, VS Bahar Proceedings of 9th Asian Business Research Conference, 1-12, 2013 | 1 | 2013 |
| The Moderating Impact of Customer Involvement on Multichannel Quality, Satisfaction and Equity TMT Hossain, S Akter, U Kattiyapornpong Academy of Marketing Conference 2017, Hull, UK., 2017 | | 2017 |
| The Significance of Social Marketing to Uphold Sustainable Tourism: The Perspective of the Tour Operators in Bangladesh MS Amin, TMT Hossain | | |
Shahriar AkterAssociate Professor, Sydney Business School, University of Wollongong, AustraliaEmail verificata su uow.edu.au
