| Effects of au naturel packaging colors on willingness to pay for healthy food V Marozzo, MA Raimondo, GN Miceli, I Scopelliti Psychology & Marketing 37 (7), 913-927, 2020 | 79 | 2020 |
| Measuring the effect of blockchain extrinsic cues on consumers’ perceived flavor and healthiness: a cross-country analysis MF Mazzù, V Marozzo, A Baccelloni, F de’Pompeis Foods 10 (6), 1413, 2021 | 21 | 2021 |
| Investigating the importance of product traceability in the relationship between product authenticity and consumer willingness to pay V Marozzo, A Vargas-Sánchez, T Abbate, A D'Amico Sinergie Italian Journal of Management 40 (2), 21-39, 2022 | 9 | 2022 |
| The effects of combining front‐of‐pack nutritional labels on consumers' subjective understanding, trust, and preferences MF Mazzù, V Marozzo, A Baccelloni, A Giambarresi Psychology & Marketing 40 (8), 1484-1500, 2023 | 7 | 2023 |
| Decoding Asian consumers' willingness to pay for organic food product: a configurational-based approach V Marozzo, A Costa, A Crupi, T Abbate European Journal of Innovation Management 26 (7), 353-384, 2023 | 7 | 2023 |
| Perceptions and implications of product sustainability and product authenticity in the agri-food sector: the case of organic olive oil in Spain V Marozzo, A Vargas-Sánchez, T Abbate, A D'Amico, ET La Rocca Micro & Macro Marketing 30 (1), 113-140, 2021 | 7 | 2021 |
| Orchestrating an Open Innovation Ecosystem in low-tech industries: the case of Barilla’s Blu1877 V Marozzo, T Abbate, F Cesaroni, A Crupi, A Di Minin Technology Analysis & Strategic Management, 1-16, 2023 | 5 | 2023 |
| Improving the understanding of key nutritional elements to support healthier and more informed food choices: The effect of front-of-pack label bundles MF Mazzù, S Romani, V Marozzo, A Giambarresi, A Baccelloni Nutrition 105, 111849, 2023 | 5 | 2023 |
| Sustainability and authenticity: are they food risk relievers during the COVID-19 pandemic? V Marozzo, M Meleddu, T Abbate British Food Journal 124 (12), 4234-4249, 2022 | 5 | 2022 |
| Open innovation at the digital frontier: unraveling the paradoxes and roadmaps for SMEs' successful digital transformation FP Appio, E Cacciatore, F Cesaroni, A Crupi, V Marozzo European Journal of Innovation Management 27 (9), 223-247, 2024 | 4 | 2024 |
| Co-creating through win and quick: The role of type of contest and constraints on creativity E Cardamone, V Marozzo, GN Miceli, MA Raimondo Journal of the Knowledge Economy 14 (4), 4449-4465, 2023 | 2 | 2023 |
| How to Improve Universal Accessibility of Smart Tourism Destinations: The Case of Amsterdam City A D’Amico, V Marozzo, V Schifilliti Tourism and Disability: An Economic and Managerial Perspective, 89-102, 2022 | 2 | 2022 |
| Does Financial Institution Proximity Affect the Development of Entrepreneurship? F Fasano, M La Rocca, T La Rocca, V Marozzo Entrepreneurship-Contemporary Issues, 131, 2020 | 2 | 2020 |
| The impact of watching science fiction on the creativity of individuals: The role of STEM background V Marozzo, A Crupi, T Abbate, F Cesaroni, V Corvello Technovation 132, 102994, 2024 | | 2024 |
| Artificial Intelligence and Generation Z: Evidence from Tourism and Hospitality V Marozzo, V Schifilliti, T Abbate Micro & Macro Marketing, 1-28, 2024 | | 2024 |
| Wearable ECG devices for cardiovascular monitoring: a qualitative analysis from the cardiologists’ perspective A D’Amico, A Costa, V Marozzo, V Schifilliti MARKETING PER IL BENESSERE, LA SALUTE E LA CURA, 1-8, 2023 | | 2023 |
| Consumers' willingness to pay for olive oil with sustainability characteristics: a bibliometric analysis and directions for future research V Marozzo, A Crupi, A Costa, T Abbate International Journal of Technology Transfer and Commercialisation 20 (4 …, 2023 | | 2023 |
| Technological and Marketing Capabilities in the Innovative High-Tech Startups Domain A Costa, V Marozzo, T Abbate Micro & Macro Marketing, 1-26, 2023 | | 2023 |
| Trasformazione digitale e open innovation: la prospettiva delle piccole e medie imprese A Crupi, V Marozzo TAB edizioni, 2023 | | 2023 |
| Rethinking Digital Innovations in the Lens of Sustainability: Perspectives from Asian Consumers of Organic Olive Oil V Marozzo, A Crupi, A Costa Business and Management in Asia: Digital Innovation and Sustainability, 1-18, 2022 | | 2022 |
Tindara AbbateFull Professor University of MessinaEmail verificata su unime.it
